I fix messy business systems.

When your business has outgrown the tools that got you here, but the path forward isn't clear - that's exactly where I work. No jargon, no sales pitch, just clear practical advice from someone who's done it before.

Peter Fudge - CoastalOps Consulting
Fractional technology advisor for growing businesses in Atlantic Canada and beyond.

Sound familiar?

You don't need a full-time CTO. You need the right advice at the right time.

I work with business owners who are hitting the limits of the tools and processes that got them here.

Your systems don't talk to each other

You're manually moving data between tools, running duplicate processes, and losing hours every week to work that should be automated.

You've outgrown your current software

QuickBooks, spreadsheets, and ad-hoc tools worked when you were smaller. Now they're slowing you down and creating errors.

A vendor is pushing you toward a big decision

Everyone's talking about AI, ERP upgrades, and digital transformation. The pressure to act is real, but the right answer for your business isn't obvious.

Your team is working around broken processes

Staff have built workarounds that only they understand. If they leave, you're in trouble. The tribal knowledge problem is real.

You've had a bad experience with IT before

A previous project went over budget, took too long, or didn't deliver what was promised. You're cautious - and rightly so.

You know something needs to change but don't know where to start

You can feel the drag on the business but can't get a clear picture of what's causing it or what to tackle first.

How I work

Practical advice, no fluff.

Independent advice you can act on

I work with a small number of clients at a time so I can give each one proper attention.

I start by listening

Before recommending anything, I take time to understand your business, your team, and where the real friction is.

I give you a clear picture

You get an honest assessment of what's working, what isn't, and what the options are - explained in plain language.

I help you make smart decisions

I'm not selling software or implementation services. My only job is to give you advice that's actually in your interest.

What working with me looks like

Discovery call

A free 30-minute call to understand your situation and figure out whether I can help. No obligation, no pitch.

Technology Reality Check

A fixed-fee diagnostic engagement. You get a written assessment of your systems, an honest evaluation of any vendor proposals on the table, and a prioritized recommendation you can act on - starting from $3,500.

Fix & Implement

Bounded project work to act on the findings - fixing integrations, implementing recommendations, and documenting what was done. Priced in prepaid hour blocks so you know your budget before work starts.

Ongoing Advisory

Monthly retainer for businesses that want a trusted independent advisor in their corner - for vendor decisions, project oversight, contract reviews, and strategic planning. From $3,200/month.

You're back in control

Peter Fudge

FAQs

Common questions

Straight answers about how this works.

What size of business do you work with?

Typically businesses with 5 to 50 staff that have grown past the startup stage but aren't large enough to justify a full-time CTO or IT director. Usually $1M–$20M in revenue.

Are you based in Atlantic Canada?

Yes, I'm based in Newfoundland. I work with clients across Atlantic Canada and remotely with businesses elsewhere in Canada.

Do you implement the systems you recommend?

Through Fix & Implement, yes - but only work that was scoped in a prior Reality Check. I don't take on open-ended implementation contracts or projects where I haven't first done an independent assessment. That keeps my advice honest.

What does it cost?

The discovery call is free. A Technology Reality Check starts at $3,500 fixed fee. Fix & Implement work is priced in prepaid hour blocks starting at $3,100. Ongoing Advisory retainers start at $3,200/month. Full pricing is on the services page.

How quickly can you start?

I work with a small number of clients at a time. Book a discovery call and we'll figure out timing from there.

What industries do you work in?

I've worked across professional services, omnichannel retail, distgribution, trades and light manufacturing. If your business runs on systems and data, the fundamentals are the same.

Ready to get some clarity?

Book a free 30-minute call. We'll talk through what's going on in your business and whether I'm the right person to help. No obligation.